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REDIGO / Website Strategy & Development

Your website should reflect the business you've built. Make it easier for customers to choose you.

We design and build websites that explain what you do, help customers find the information they need, and make it easier to get in touch. When needed, we connect the website with forms, tools, and systems that support your business.

THE CUSTOMER EXPERIENCE

Why your website matters

Help customers find the information they need.

Every business has different customers, questions, and expectations. We organize your website around what people need to understand before they decide to contact you.

Local service businesses
Make it easy to understand what you do, where you work, and how to request service.
Technical and industrial businesses
Help engineers and buyers find specifications, applications, product information, and the right way to get in touch.
Publishing and membership platforms
Give people a straightforward way to find content, subscribe, manage accounts, or use the services you provide.

BEFORE CHOOSING THE FEATURES

How we approach your website

We start by understanding your business, your customers, and what the website needs to accomplish.

Before someone contacts you

What do customers need to know? We organize your services, products, and information so people can find answers and decide whether you're the right fit.

After an inquiry arrives

We look at where requests go, who handles them, and whether your existing tools support the process. Sometimes a simple integration is all that's needed.

When your team takes over

We plan for the people who will manage the website. That includes updating content, handling requests, and keeping everything working after launch.

PAGES / FEATURES / CONNECTIONS

What we build

The examples above involve different levels of development. These are the kinds of work we can draw on, depending on what your website needs.

Pages that help customers choose

Give visitors the information they need, in a form they can use.

Business websites & redesigns
If customers struggle to understand your services, the answer may be better pages and navigation. We can improve the existing website or rebuild it around what your business offers now.
Product information & responsive design
PPT needs buyers to move between water systems, applications, and support. We build page layouts and navigation around that kind of information, including how people compare it on a phone.
Content organization & editing
A manufacturer may need a consistent product page. A publisher needs to add stories and events. We plan the content structure and editing tools around what your team actually publishes.

A website that fits the work

Decide what should happen after someone subscribes, requests a quote, or gets in touch.

Contact forms & quote requests
A general inquiry may need only a name, email, and message. A technical quote may need application details. We choose the questions that help your team respond without making the form harder than necessary.
Integrations & custom functionality
For Cap City Buzz, newsletter subscriptions connect to subscriber management and delivery, alongside payment infrastructure. We can connect your website to existing tools when those tools support the connection.
Dashboards, portals & automation
Cap City Buzz has publishing tools behind the public website. Other businesses may need a customer portal or a simpler handoff between systems. We scope those features separately, and use existing tools when they already do the job.

A site you can keep running

Plan for the practical work of launching, using, and updating the website.

Performance & accessibility
A product page still needs to load promptly and work with a keyboard. We check speed, mobile layouts, form labels, contrast, and navigation as part of the build.
SEO foundations & redirects
When a redesign moves a service or product page, its old URL needs somewhere useful to go. We plan redirects and take care of page titles, descriptions, headings, and internal links.
Hosting, maintenance & improvements
We discuss who will handle hosting, backups, updates, and content changes. You can manage the website yourself or arrange ongoing support. That choice is separate from adding custom features.

THE WORK YOU RECEIVE

What you receive

What your project can include.

We turn the decisions about pages, content, and features into a defined build. You'll know what we're designing, what we're implementing, and what your team needs to provide. The deliverables below are selected for your project.

Page plan & content structure
A plan for the pages, navigation, and information your visitors need.
Designs for key pages
Layouts for the main page types, including how they adapt to smaller screens.
A working website
The agreed pages and features, with content entered or prepared for your team to add.
Forms & connections
The inquiry forms and external connections included in your project, with their behavior checked before launch.
Launch checks & redirects
Checks for links, mobile layouts, accessibility, performance, and search foundations, plus redirects where needed.
Handover & support plan
Guidance on managing your website and a clear agreement about who handles future updates.

BEFORE WE BUILD

Questions about websites

Can you improve our existing website?

Yes, where the current site allows the changes you need. We'll look at its content, design, performance, and editing tools before recommending improvements or a rebuild.

Do you use WordPress or build custom websites?

Both can be appropriate. WordPress can suit teams that need a familiar publishing system. Astro can suit fast, content-focused sites, with an editing approach chosen for your team. Custom features or applications may need other tools. We recommend an approach based on what you need to do and maintain.

Can we update the website ourselves?

Yes, if self-service editing is part of the project. We'll agree which pages or content your team needs to change and choose an editing setup around that. We can also handle updates through an ongoing support arrangement.

Can the website connect to our other systems?

Often, yes. We review the tools you already use and what their integrations allow. Newsletter subscriptions, bookings, CRM handoffs, and payments are examples. We confirm access, provider costs, and any limitations before including the connection.

What do you need from us?

Access to the current site where relevant, your existing content and brand materials, and someone who can answer questions and review the work. We'll identify missing content, images, or product details early so you know what needs preparing.

How much does a website cost?

It depends on the design, amount of content, features, and support you need. The website estimator lets you explore a starting range. We'll review the requirements with you before giving a project price. Try the website estimator

Do you provide hosting and maintenance?

We can help with hosting and ongoing maintenance, or prepare the website for your team to manage. These arrangements are discussed separately so you can choose the support you need.

SCOPE & INVESTMENT

Plan your website

What does your website need to do?

Bring us your current website, a problem your team keeps running into, or an idea you want to test. The estimator can help you explore a starting budget, or you can contact us to discuss what the project needs.